Difference between Windows 10/11 Pro Retail and Pro OEM Keys

When purchasing a Windows 10/11 Pro license, you will encounter two common types of keys: Retail Key and OEM Key. Below is an explanation to help you choose the right one for your needs.

1. Windows 10/11 Pro OEM Key

An OEM (Original Equipment Manufacturer) Key is pre-installed on new computers from manufacturers like Dell, HP, or Lenovo. This key is embedded directly in the firmware (BIOS/UEFI) of the machine.

• Limited to one machine: The OEM key is tied to the hardware and cannot be transferred to another device.
• Hardware changes may invalidate the license: If the motherboard is replaced, the license may become invalid.
• Automatic activation: When reinstalling Windows on a device with an OEM key, the license will activate automatically.

2. Windows 10/11 Pro Retail Key

A Retail Key is purchased separately from Microsoft or authorized resellers. This type of key offers more flexibility than an OEM key.

• Flexible use: A retail key can be transferred to another device if you upgrade or change your computer.
• Linked to a Microsoft account: When using a Microsoft account, the license is synced, making it easier to reactivate after hardware changes.
• Not tied to hardware: You can replace the motherboard or move the license between devices.

3. Quick Comparison between Retail and OEM Keys:

4. When to Choose an OEM or Retail Key?

• OEM Key: Suitable if you are buying a new computer and don’t plan to change hardware or transfer the license to another device.
• Retail Key: Ideal if you need flexibility to upgrade hardware or move the license between devices.

Understanding the difference between OEM and Retail Keys will help you make the right choice according to your needs and budget.